Prosecco Doc Rosé production approved

It's official: the Prosecco Rosé is born. The National Wines Committee of the Ministry of Agricultural, Food and Forestry Policies, in fact, unanimously approved yesterday the proposal to amend the production regulations for Prosecco Doc with the introduction of the Rosé type.

 

The path taken by our nationalpopular sparkling wine producer is very consistent: after opening the DOC production area and protecting the Prosecco diction at an international level to avoid the "mugging" of the name that was already taking place (thanks to the introduction of Prosecco as a territorial name in the country's denomination area), the denomination has ensured its worldwide success and has brought production to almost half a billion bottles, thanks to very aggressive marketing and pricing policies.

 

By now Prosecco is a consolidated phenomenon and for many foreign consumers the word Prosecco has become synonymous with Italian sparkling wine. Now, what is the other growing phenomenon, if we leave the love of bubbles aside for a moment? The one for the colour pink. So the idea of combining these two elements could not fail to come to the volcanic summits of the consortium for the protection of the denomination. Hence the procedure for the introduction of the Prosecco Rosé type in the production regulations.

 

Considering that more than half of the Prosecco Doc producers (or bottlers) also have a rosé sparkling wine in their carnet, the idea of putting it all back under the cap of the Prosecco denomination, which is extremely well identified, could only be viewed positively.  

 

So far, so good. The only thing that frankly leaves me perplexed is having given space to pinot noir alone to "turn the color of Prosecco Rosé into pink" (the base in fact remains the glera grape) and not having also introduced the possibility of using raboso, an autochthonous Veneto-Friulian grape that has a great acidity, which makes it a grape suitable for the production of sparkling wine, so much so that it is already used by some producers precisely for rosé sparkling wines. I am convinced that the binomial glera-raboso would have tied the newborn much more closely to its territory of origin.

 

In the opening photo the president of the Consorzio di tutela Prosecco Doc Stefano Zanette and a branded glass of the new Prosecco Rosé.